The New Normal

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The New Normal

Returning to normal during this pandemic is not an option. As we strive to find the balance between personal safety and reopening the economy, new information is brought to light everyday. Coronavirus can be asymptomatic but still transmittable and this is one of many factors leading to the widespread epidemic happening now. Reputable retailers need to have in place a proper protocol for providing a COVID compliant retail shopping experience in Dallas. Retail, like the event industry, was one of the most affected industries in this pandemic due to the high volume of contact and risk associated with these stores. Dallas County has over 4500 confirmed cases, the second highest in the state of Texas. Governor Abbott has now approved retail stores to open up at 25% of their total listed occupancy while following minimum standards set forth by Texas Department of State and Health Services. 

COVID Complaint Retail: How Do We Get There? 

The minimum does not reassure customers. As evidenced by the fact that when given the opportunity to open only 36% of businesses did so. The goal has to be to keep customers and employees safe and this goal must be communicated throughout the store. The safety and well-being of our community is essential and by reopening without the proper precautionary measures in place, we risk a resurgence of positive cases in Dallas. The measures being taken at the White House since two White House staff members have tested positive need to become standard operating procedure to afford the American public confidence. The White House now requires daily testing in addition to daily temperature checks, symptom history tracking and deep cleaning of all work spaces. Duplicating the practices of essential businesses like grocery stores by focusing on social distancing, occupancy, and hygiene can assure the public the focus that is being placed on safety.